Now that Tumblr’s blackouts are behind it, the company is back to focusing on its product — particularly its mobile one. Days after adding support for Android tablets, the company has announced that it updated its iOS app, adding compatibility for both the iPad and iPad mini.
Tumblr’s mobile channel is growing and, by the way, has recently helped to propel the blogging platform to more than 20 billion monthly pageviews. The company last updated its iOS app in November to improve user experience, speed, and engagement on the iPhone by making the app “native” — i.e. integrating it more deeply into the iOS experience.
For those who’ve already been Tumbl-ing on the iPhone, the new support for iPad will be familiar. First and foremost, because the app has “native” support for the iPad, it means that you no longer have to deal with the slow load…
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